Investor Overview

The white-label brokerage platform brokers can finally own.

A complete, self-hosted MT4-replica trading platform — server, web, desktop, mobile, algo, social & prop — licensed to brokers as recurring SaaS.
B2B fintech infrastructure Recurring platform-licence ARR Independent of MetaQuotes
Contact
invest@zigzagtrader.com
ZigZag Trader · zigzagtrader.com
Confidential — for discussion · Jul 2026
Investor Pitch · 2026
Not an offer of securities
The problem

Brokers are trapped on platforms they don't control

Almost every retail FX/CFD broker runs on MT4/MT5 from a single vendor. That dependency has become a strategic liability.

Costly & rented

High recurring fees plus setup — and you never own the platform or the data that runs your business.

Closed & rigid

A black box you can't extend. No source, limited integrations, features on the vendor's timeline, not yours.

Licensing risk

Tightened licensing, sudden app-store removals and account terminations have stranded brokers with little recourse.

Fragmented tooling

CRM, cabinet, prop, copy-trading and funding are bolted on from many vendors — costly to stitch together and to run.

The result
A booming industry is dependent on one incumbent — expensive, inflexible, and exposed to a vendor whose policies can change overnight. Brokers want an independent platform they can own.
ZigZag TraderConfidential — for discussion · Jul 2026 · invest@zigzagtrader.com02 / 15
The solution

One ownable, self-hosted, modern platform

ZigZag Trader is a complete MT4-replica brokerage in a box — the whole stack a broker needs to launch and run, deployed on infrastructure they control, licensed as predictable monthly SaaS.

01Familiar, complete

A faithful MT4-style trading experience — server, terminals, orders, charts, EAs — that traders already know, with none of the legacy limits.

02Ownable & self-hosted

Ships as Docker + Postgres + Redis + Caddy on a VPS the broker controls. Their server, their data, their brand.

03Modern & extensible

.NET + Vue, REST + SignalR, a plugin system for feeds & gateways, and 6 languages out of the box.

04Everything included

Web, desktop & mobile terminals, algo/EA studio, social/copy/PAMM, prop module, trader cabinet, admin, CRM & IB — one coherent product.

05Multi-tenant SaaS

One deployment hosts many broker tenants on wildcard domains, with licensing + plan billing built in.

06Recurring economics

Sold as a monthly platform licence — predictable ARR per broker tenant that expands with prop & add-ons.

ZigZag TraderConfidential — for discussion · Jul 2026 · invest@zigzagtrader.com03 / 15
Product · the terminals

Every terminal, one account — Web · Desktop · Mobile

WebTerminal
Browser WebTerminal — no install, live SignalR quotes, full order ticket
Mobile chart
Mobile quotes
Native mobile (MAUI) — iOS & Android, biometric sign-in

One engine, three surfaces

A position opened on desktop appears instantly on phone and web. Browser (no install), one cross-platform desktop (Avalonia — Windows · macOS · Linux from a single build), and native mobile — all on the same real-time account.

ZigZag TraderConfidential — for discussion · Jul 2026 · invest@zigzagtrader.com04 / 15
Product · the full stack

Far more than a terminal — a whole brokerage

EA Studio — a real debugger in the browser

MQL4 IDE with a genuine step-debugger: conditional breakpoints, step over/into/out, run-to-cursor, live call-stack, watch & hover-inspect — arrays, structs & enums included. No MT4/MT5 white-label has this.

Social & money-management

Copy-trading with configurable leader commissions, PAMM funds, and tournaments with real cash prize pools auto-paid to top finishers on settlement.

Broker-owned modern payments

Crypto USDT auto-confirmed on-chain (EVM + Tron) and credited instantly; bank/manual funding with proof upload. Traders pay the broker — the platform never touches client funds.

Trader Cabinet + prop store

Email login, self-serve demo/live accounts, deposits/withdrawals, KYC, TOTP 2FA, one-click SSO into every app, and a prop-challenge store inside the cabinet.

Admin · CRM · IB

Broker back-office, manager desk, CRM and an IB/partner program to grow the book — plus a challenge storefront to run funded accounts.

Multi-tenant · 6 languages

One deployment hosts many brokers on wildcard domains with licensing & plan billing. Localised EN · ES · RU · ZH · AR · KA.

Admin
Cabinet
Prop
Broker Admin · Trader Cabinet · Prop challenge storefront
ZigZag TraderConfidential — for discussion · Jul 2026 · invest@zigzagtrader.com05 / 15
Why now

Three tailwinds converging at once

MetaQuotes shake-up

Tightened licensing, app-store removals and high per-broker costs from the dominant vendor have created real, urgent demand for an independent, ownable alternative.

Prop-firm boom

The explosion of prop / funded-trader firms is a new class of buyer that needs challenge storefronts, funded-account management and risk tooling — built in.

Copy & social growth

Retail demand for copy-trading, PAMM and social features keeps rising; brokers need it native, not bolted on from third parties.

The window — and the widening moat
A large installed base is actively looking to switch, and the product to switch to now exists — with depth incumbents don't match: a real in-browser step-debugger, on-chain auto-confirmed payments, and cash-prize tournaments all shipped. Industry context / estimates, not proprietary data.
ZigZag TraderConfidential — for discussion · Jul 2026 · invest@zigzagtrader.com06 / 15
Market

A large, switching installed base — sized as a framework

TAM — total
~$1B+ / yr platform spend (est.)
A retail CFD/FX broker market of ~$2.5–5.6B plus a ~$850M (2026) prop-firm market sit on top of platform & infrastructure spend of $5k–$100k+ per broker per year — the global broker + prop platform-licence pool.
SAM — serviceable
Long tail + ~2,000 prop firms
35M+ retail trading accounts and ~6M active CFD accounts — with top-5 broker share flat despite ~3× volume, leaving a long tail of smaller/new brokers, plus ~2,000 prop firms, wanting an ownable modern stack.
SOM — obtainable
~150 tenants in 3 yrs
An editable early capture — the model’s Year-3 ramp of 114 broker + 37 prop tenants via direct + partner GTM. Size with your own funnel.
How to read this
TAM / SAM / SOM is a labelled sizing framework, not precise proprietary data — the revenue that matters is per-tenant ARR (next slides) × tenants captured. Tailwind: “prop firm” search interest rose +607% (2020–24) and 80–100 firms exited in 2024, driving consolidation toward legitimate infrastructure.
Market data: industry estimates, 2025–26.
ZigZag TraderConfidential — for discussion · Jul 2026 · invest@zigzagtrader.com07 / 15
Business model

Recurring platform-licence SaaS — ARR per broker tenant

PlanMonthlyRegistered accountsOne-time setup
Starter$690/mo500$990
Growth$1,490/mo2,000$1,900
BusinessMOST POPULAR$2,900/mo10,000$2,900
Scale$4,900/mo25,000$4,900
Enterprise$7,900/mo50,000$9,900
Ultimatefrom $12,000/mo100,000+by project
Live tiers seeded in the platform. Billed monthly on registered accounts — not active ones — with no volume or turnover fees. Annual billing saves 17%.

Recurring per-tenant ARR

Each broker is a subscription. Entry $690–$1,490/mo; core tier $2,900/mo (≈$34.8k ARR); large books up to $12,000/mo — i.e. roughly $8.3k–$144k ARR per tenant, before setup and add-ons.

Prop firms — a second segment

Prop firms get their own plans — $1,900–$7,500/mo billed on active accounts — a separate segment with its own economics and expansion line.

Expansion revenue

One-time setup ($990–$9,900) plus add-ons — prop-firm engine + Partner API ($800/mo, included from Business+), premium gateways, IB portal, hosting, plugins and SLA — layer on top of the base licence.

Pricing moat & illustrative
We bill registered accounts, not active ones, and charge no volume/turnover fees — a fairness edge vs incumbents. Illustrative: the model’s Year-3 ramp of ~150 tenants ≈ $5.7M ARR.
ZigZag TraderConfidential — for discussion · Jul 2026 · invest@zigzagtrader.com08 / 15
Go-to-market

Land brokers, expand accounts, grow through partners

1 · Direct to switchers

Target brokers actively leaving MetaQuotes and new formations. Fast proof: a live demo stack and a proposal already in market.

2 · Prop-firm wedge

Lead with the prop challenge storefront into the fastest-growing buyer segment, then upsell the full brokerage stack.

3 · Partner & IB channel

Introducing brokers, tech consultants and regional resellers extend reach; a built-in IB/partner program aligns incentives.

Low-friction onboarding

Self-hosted Docker stack stands up on a single VPS in minutes; multi-tenant hosting lets us run tenants for brokers who prefer managed.

Land & expand motion

Start on Starter/Growth, grow into Business+ as the book and the prop module scale — expansion inside the account.

Retention by ownership

Data, brand and integrations live on the broker's own infrastructure — the platform becomes core, switching cost compounds.

Founder to fill

CAC / sales-cycle / channel mix: [CAC] · [avg sales cycle] · [% direct vs partner].

ZigZag TraderConfidential — for discussion · Jul 2026 · invest@zigzagtrader.com09 / 15
Competition

Positioning vs incumbents and other white-label vendors

CapabilityZigZag TraderMT4 / MT5 (MetaQuotes)Other white-label vendors
Broker owns & self-hostsYesNo — rentedRarely
Independent of MetaQuotes licensingYesNoOften built on it
Web + Desktop + Mobile, one accountAll threeYesVaries
Algo IDE + step-debugger + backtesterBuilt-inMQL, no web IDERare
Social / copy / PAMM / tournamentsNativeAdd-onsPartial
Prop-firm challenge moduleBuilt-inNoSome
Cabinet + CRM + IB + funding + KYCIncluded3rd-partyBundled/extra
Multi-tenant + licensing billingBuilt-inN/AVaries
The wedge — registered accounts, not active; no volume or turnover fees
Familiar MT4-style experience, but ownable, independent and complete, with MQL4/EA support and self-hosting — and far more accounts per dollar: our Business plan is $2,900/mo for 10,000 registered vs Match-Trader $2,000–3,500/mo for 1,000 active, cTrader $5 per $1M volume on a $5,000/mo minimum (a turnover fee), and year-one $30–80k on TradeLocker / $150–400k on DXtrade (MT5 white-label also high). Competitor pricing: external list prices; market data: industry estimates, 2025–26.
ZigZag TraderConfidential — for discussion · Jul 2026 · invest@zigzagtrader.com10 / 15
Traction

Proof points — to be completed by the founder

Founder to fill — do not present bracketed values as real
[ MRR ]
Current monthly recurring revenue
[ # ]
Paying broker tenants
[ # ]
Pilots / trials in flight
[ % ]
MoM growth

Signed / pilot logos

[ add broker & prop-firm logos / names ]

Deals in pipeline

[ # opportunities ] · [ $ weighted pipeline ]

Product live

Full platform deployed & demo-able today; proposal & guides in market. [ add usage stats ]

ZigZag TraderConfidential — for discussion · Jul 2026 · invest@zigzagtrader.com11 / 15
Financial projections

Illustrative 3-year model — computed off the new pricing

Illustrative — assumptions, not committed figures. Ramp inputs are editable; ARR/revenue math is computed off them.
Metric (illustrative)Year 1Year 2Year 3
Broker tenants (EoY)2053114
Prop-firm tenants (EoY)61737
Recurring ARR (tenants × ARPA)$0.97M$2.62M$5.66M
+ One-time setup (new logos, in-yr)$0.08M$0.14M$0.25M
Total revenue$1.05M$2.76M$5.91M
Gross profit (85% margin)$0.89M$2.35M$5.02M
Illustrative — assumptions, not committed figures. Recurring ARR = tenants × ARPA by segment; total revenue adds in-year one-time setup. Change any input and the model re-flows.

Unit economics (assumptions)

Blended broker ARPA $2,400/mo + 25% add-on attach → $3,000/mo (≈$36k ARR). Prop-firm ARPA $3,500/mo (≈$42k ARR). Avg setup $2,900 per new logo.

Ramp & retention (assumptions)

New logos/yr — brokers 20 / 35 / 65, prop 6 / 12 / 22. NRR 112% from tier upgrades + add-on attach. 85% gross margin on a self-hosted stack.

Model driver
SaaS licence tiers $690–$12,000/mo + prop plans $1,900–$7,500/mo + setup + add-ons. Grounded in SaaS benchmarks — ~81% median gross margin, ~101% median / ~111% top-quartile NRR, 9–20-month CAC payback. Real traction remains on the following slides — swap the ramp for your own.
ZigZag TraderConfidential — for discussion · Jul 2026 · invest@zigzagtrader.com12 / 15
Team

Who is building this — to be completed by the founder

Team today — solo founder; key first hires funded by this round

Michael Sobin

Founder · CEO & CFO — built ZigZag Trader end-to-end: product, engineering & go-to-market.

CTO · Engineering

First hire — funded by this round

Head of Sales · GTM

First hire — funded by this round

Key hire

Post-raise

[ Advisor ]

[ industry advisor ]

[ Advisor ]

[ regulatory / prop ]

Proof of execution: a complete, multi-app platform (server, web, desktop, mobile, algo, social, prop, cabinet, admin/CRM) is already built and running.

ZigZag TraderConfidential — for discussion · Jul 2026 · invest@zigzagtrader.com13 / 15
The ask

What we're raising and what it funds

Illustrative / proposed — founder to adjust to target

Raising $5.0M seed at ~$20M pre-money (~20% dilution), for ~30 months of runway.

Sizing reflects 2025–26 fintech-seed norms (~$4–6M round at ~$18–25M pre-money). Structure & timeline — lead, SAFE vs priced and close date — to confirm with the round.

Use of funds

  • Sales & GTM — 45% · direct + partner channel
  • Engineering & product — 35% · scale, reliability, roadmap
  • Compliance, ops & G&A — 20% · reg support, onboarding & SLA
Milestones this funds
Toward the model’s 3-year ramp — ~150 tenants (114 broker + 37 prop), ~$5.7M ARR on the base plan — with an aggressive upside to ~$7.9M ARR, on ~30 months of runway.
ZigZag TraderConfidential — for discussion · Jul 2026 · invest@zigzagtrader.com14 / 15
Let's talk

The brokerage platform brokers
can finally own.

A complete, ownable, independent alternative to MT4/MT5 — built, live, and ready to scale with the right partners.
invest@zigzagtrader.com zigzagtrader.com
Contact
invest@zigzagtrader.com
ZigZag Trader
Confidential — for discussion · Jul 2026
Not an offer of securities
2026